Actual problems of innovative economy and law

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Digitalization of logistics in organic production: current opportunities and prospects

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УДК: 658.7:004:631.147

DOI: https://doi.org/10.36887/2524-0455-2025-5-31

Свирид Олег,
аспірант, кафедра маркетингу та логістики,
Сумський національний аграрний університет,
http://orcid.org/0009-0007-5478-8090
Данько Юрій Іванович,
доктор економічних наук, професор, старший науковий співробітник лабораторії біоекономіки та зеленого маркетингу,
Сумський національний аграрний університет,
http://orcid.org/0000-0002-9847-1593

This article provides a theoretical and analytical justification of nature, potential, and prospects of the digitalization of logistics in organic production. The relevance of the study stems from the rapid growth of the global market for organic products and, at the same time, the intensification of structural problems related to ensuring transparency, traceability, and efficiency of logistics processes under strict regulatory requirements. The aim of the study is to provide a theoretical and analytical justification of the essence, opportunities, and prospects of digitalizing logistics in organic production based on a synthesis of international experience and the identification of priority areas for Ukraine. The methodological basis of the study consists of systematic analysis, comparative case studies, theoretical generalization, and an analytical-statistical method for assessing technology adoption levels and economic effects. The results indicate that the key technologies of the digital framework for organic logistics include blockchain, IoT sensors, artificial intelligence, QR codes/RFID, Big Data, and cloud-based ERP systems. It was found that projects initiated by large retailers based on the market pull principle deliver the highest return on investment (Walmart case: reduced tracking time). Three groups of barriers to digitalization have been identified: technical (non-standardized protocols, legacy systems), financial (significant initial investments), and organizational (lack of digital competencies). The conclusions confirm that the digitalization of logistics is a necessary condition for ensuring organic status, reducing transaction costs, and increasing consumer trust. For Ukraine, the identified priority areas are the creation of a national digital traceability platform, incentives for IoT solutions, standardization of the digital organic certificate, and workforce training. The practical value of this article lies in developing specific recommendations for formulating state and corporate strategies for the digital transformation of logistics in Ukraine’s organic sector, in the context of European integration and post-war reconstruction, as well as in the potential to apply generalized international experience to justify investment decisions by organic operators.

Keywords: logistics digitization, organic production, supply chain, blockchain, IoT sensors, traceability, organic certification, artificial intelligence, sustainable development, food security.

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The article was received 04.09.2025

Quote article, APA style

Свирид О. , Данько Ю. І.04.09.2025. Digitalization of logistics in organic production: current opportunities and prospects. Actual problems of innovative economy and law. 2025. №5. 134-138 pp. https://doi.org/10.36887/2524-0455-2025-5-31

Quote article, MLA style

Свирид О. , Данько Ю. І. Digitalization of logistics in organic production: current opportunities and prospects. Actual problems of innovative economy and law. 04.09.2025. https://doi.org/10.36887/2524-0455-2025-5-31