Content of the publication

1. The structure of the external environment of macroeconomic factors shaping the economic stability of agricultural enterprises
5-10
2. Methodical approach to evaluation of the level of efficiency of formation and use of labor potential of the enterprise
10-15
3. Employee motivation as an indicator of entrepreneurial potential development
16-20
4. Selecting distribution channels and their transformation into sales logistics chains
20-26
5. Analysis of risks in the tourism service market
26-31
6. The analysis of assessment regional ratings of business conditions considering the ensuring of enterprises’ economic security
31-38
7. Strategic directions of increasing the competitiveness of agricultural enterprises of Ukraine in the international market
39-44
8. The importance of creativity in the creative mechanism of business management
44-49
9. Diffusion of innovations in agricultural business in Ukraine
49-55
10. Financial analysis and its role in increasing the competitiveness of the enterprise
55-60
11. Scientific approaches to formation of economic potential of business entities
61-65
12. Classification of risks when implementing innovative transformations
66-71