УДК: 330.46

DOI: https://doi.org/10.36887/2524-0455-2025-1-17

Diachkov Dmytro
Doctor of Science of Economics, Professor, Professor of Management department named after I.A. Markina
Poltava State Agrarian University
https://orcid.org/0000-0002-2637-0099
Potapiuk Iryna
PhD in Economics, Associate Professor
Associate Professor of Management department named after I.A. Markina
Poltava State Agrarian University
https://orcid.org/0000-0002-1051-0114
Kyzymenko Oleksiy
Master's degree student
Poltava State Agrarian University
https://orcid.org/0009-0000-6213-1936

The article analyzes the importance and features of stress management models in enterprises to combat employee burnout. Stress management is a comprehensive approach that considers psychological, social, and organisational aspects to ensure the optimal psychophysiological state of employees and increase their productivity in the work environment. It has been established that stress hurts both individual employees and the team. In modern organizations, this phenomenon is widespread, so managers and employees need to understand its causes and sources and seek ways to mitigate them. The factors determining the introduction of stress management tools in an enterprise have been identified. It is noted that using the stress line will enable the creation of general and personalized measures within the enterprise, focusing on specific positions or departments. The article emphasizes that workplace stress affects several key aspects, including employees’ commitment to the organization, staff efficiency and productivity, staff turnover, attendance, customer satisfaction, and the company’s image and reputation, and may also lead to litigation. It is determined that stress management is advisable in any enterprise, as it helps improve working conditions, increase work efficiency, and mitigate the negative impact of stress on employees. This is especially true for companies where employees are under considerable pressure. Implementing stress management can not only improve performance but also significantly reduce the level of professional burnout. As a result, it enhances an organization’s competitiveness in the marketplace and contributes to its employees’ overall health and well-being.

Keywords: enterprise, stress management, stressful situation, stress factors, professional stress, professional burnout.

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The article was received 19.01.2025